Senior Director Strategy and Consulting - NYC,NY

Company: Two95 International Inc.
Location: New York
Posted on: April 12, 2025

Job Description:

Title - Senior Director Strategy and ConsultingPosition - Contract (6 + Months)Location - NYC, NYRate- $Open (Best Possible)Required Skills:

• Express complex ideas in conversation, presentation, and prose
• Synthesize qualitative and quantitative input from multiple sources to generate insights
• Develop marketing strategy frameworks and program roadmaps
• Conversant in performance analysis, test design, data actionability, and their impact on marketing activation across channels
• Conversant in business case development
• Foster a highly-collaborative working environment to generate participation from diverse perspectives
• Ability to navigate a diverse and matrixed organization and team structure
• Player/Coach approach to team leadership and strategy development
• Lead cross-functional strategy development in a dynamic and fast-paced environment
• Write insightful creative briefs and steward the creative process
• Originate and edit presentations to create excitement and sell ideas
• Comfortable operating in an ambiguous and dynamic environment
• Ability & willingness for international travel up to 20%
• 12-15+ years developing marketing strategies at an agency, consultancy, or within a marketing department
• Must have experience developing strategies and activations across at least two (and preferably three) of: addressable media, CRM, owned marketing/ecommerce site
• Familiarity with the Telco and consumer electronics industries
• Initiated, managed, and led the formation of deliverables such as: Personas, customer journeys, communication architectures, interactive/connection/touch-point plans, campaign plans, program strategies, personalization strategies, etc.
• Insight development from primary and secondary research, plus online communities, ethnography, traditional and web-based focus groups, social media monitoring, digital audits, and digital behavioral data, and online/offline media measurement tools.Note: If interested please send your updated resume and include your rate requirement along with your contact details with a suitable time when we can reach you.
  #J-18808-Ljbffr

Keywords: Two95 International Inc., Scranton , Senior Director Strategy and Consulting - NYC,NY, Executive , New York, Pennsylvania